In addition to inspiring recipes, the campaign will feature strategically located signage in both produce and pasta aisles, captivating custom displays, retail media placements, and targeted digital advertising to engage online consumers at Kroger and Kroger banner stores, Albertsons and Albertsons banner stores, Raleys, and The Giant Company. …
The combination of NatureSweet Cherubs® snacking tomatoes—packed with antioxidants— and Barilla’s newest addition to its line of Protein+® pastas – Cellentani (pronounced, “CHELL’-en-tah-nee”) – boosts the nutritional value of each salad. Barilla Protein+ Cellentani is a corkscrew shape pasta made with classic golden wheat and protein from chickpeas, lentils, and peas. The pasta combined with sweet snacking tomatoes is a fusion of flavors and textures that elevate any salad to a delicious and nutritious meal. …
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