AWG’s Shopper Engagement Platform Aims to Drive Sales for Retailers
The Shopper Engagement Platform (SEP), the in-house loyalty and data marketing program for Associated Wholesale Grocers (AWG) has engaged more than 300 of its retailers on the program. A first to market in-house program for grocery wholesalers in the U.S., SEP is aimed at enabling independent retailers to utilize data, digital coupons and rewards to grow sales. …