Stemilt will launch its new EZ Band sustainable 4-pack package for Rave® and SweeTango apples this fall to offer consumers a recyclable packaging option and drive sales of larger-sized fruit with a convenient grab-and-go design. Stemilt Marketing Director, Brianna Shales, explains how the EZ Band is the first-of-its-kind in the United States and easy on the shopper, retailer, and the earth. …
Despite the challenges of the past two and a half years, the U.S. apple industry is alive and well in 2022, according to a new report released by the U.S. Apple Association today at the organization’s 127th annual Outlook Conference in Chicago. …
Stemilt is back on the road this year with The Great American Rave® Race, building on the success of the 2019 Rave® Road trip. This year’s campaign aims to raise widespread awareness for the branded apple among consumers and produce buyers alike. Stemilt Marketing Director, Brianna Shales, explains how Stemilt is encouraging consumers to catch the apple before it’s gone during its short season. …
Market-leading apple brand Pink Lady® is celebrating its 30th birthday, marking the milestone with a nationwide on-pack promotion across the UK to celebrate 30 years of wow with its fans. Pink Lady® is kicking off celebrations of its milestone birthday with a strong start to the Southern Hemisphere season, reporting its best June on record. …
Stemilt launched its new Crisp Collaborators program which includes partnerships with 13 social media influencers who will create ongoing content for the Stemilt brand across the U.S. Stemilt kicked off the year-long program with a group video call and shipments of fresh Stemilt apples and fruity swag. …
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