In an effort to promote milk and dairy with Gen Z consumers, ages 11 – 26, American Dairy Association North East is partnering with college athlete influencers to serve as advocates for dairy products and dairy farmers. …
The CIO will be paid $5,000 to travel across the state in July to visit about 20 on-farm creameries (the list is being finalized). The assignment is to submit video blogs, or vlogs, about their visits, document their journey across the Commonwealth, and create positive dairy content for ADA North East and Pennsylvania Dairy Promotion Program social media channels. …
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