BATON ROUGE — A marketing contract the Department of Wildlife and Fisheries inked last month with the New Orleans Saints organization ended up being smaller in scope than what was originally negotiated, state officials say.
The department oversees the Louisiana Seafood Promotion and Marketing Board, which voted in early September to move forward with a $750,000 contract to advertise Bayou State shrimp, fish, oysters, crabs and other products to millions of football fans.
The board was expected to receive signage behind the home team bench, TV time each game, play on electronic billboards outside the Dome, public address announcements, website placement and other opportunities.
All of those opportunities are still in play, said Wildlife and Fisheries Assistant Secretary Randy Pausina, except for the on-camera time during each game.
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