Waiting in line at the grocery store is no fun — not for the customer nor for the store owner. Selfycart, a self-checkout startup participating in Silicon Valley accelerator Y Combinator, wants to make it so you’ll never have to wait in line at the grocery store again. On Monday, Selfycart is launching its service at Rainbow Grocery, a San Francisco-based cooperative grocery store.
This means that when you walk into Rainbow today, you can use the Selfycart app to scan your items, pay for the items and then leave the store without needing to wait in a line or interact with anyone, unless you want to. Before leaving the store, an associate can check your QR code to confirm that you paid. Some stores do have self-checkout stations, but they’re by no means widespread.
“The promise of self-checkout and the reality of self-checkout are two totally different things,” Selfycart co-founder and CTO Erick Lee told me. “It was this idea that you have this machine that will be able to help you and always work and there would never be a line. But unfortunately, what ended up happening was there’s kind of a line there, the machine doesn’t really work and people don’t know how to make it work.”
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