Nutrition Labels Going Front And Center

Nutritional content is becoming a focal point for grocery retailers and food manufacturers.

Locally, shoppers in some Jewel-Osco stores are finding new, colorful tags on some products identifying “nutrition iQ,” highlighting such qualities as “high fiber” or “Vitamin K.”

Wal-Mart, with about a third of the national share of the grocery market, says it will reformulate some of its products to reduce sodium 25 percent and added sugars by 10 percent.

And the food industry has unveiled its front-of-pack labeling, called Nutrition Keys, it says is designed to help make healthful choices, though critics say it is an attempt to head off a plan being developed by the federal Food and Drug Administration.

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