Glen Allen, VA – Legacy Foodservice Alliance is pleased to announce its recent hire of Barry Roach, who joined the Legacy team as Director of Marketing.
Barry Roach comes with a wealth of experience within the foodservice industry, most recently as the marketing director at a Richmond-based produce distributer. Prior to that, 20 years was spent in retail advertising and marketing management with Ukrop’s, a family-owned grocery chain that operated in Richmond, VA for more than 70 years.
Working closely with the sales and procurement teams, Barry will be responsible for the marketing of Legacy programs, events and brands in the market, and in the industry says Don Hughes, COO. Hughes adds, “Barry will allow us to refine current programs, create new initiatives and offer a variety of targeted marketing services to our customers.”
“I am fortunate to be joining such a respected company,” said Roach. “This is a team of experienced people that are always looking forward, and that’s exciting.” Steve Push, CEO said “Barry’s experience and industry knowledge has already made him a key addition to the Legacy team. I am thrilled that Barry has joined us,” said Push. “He shares our values and focus on positive customer experience.”
About Legacy Foodservice Alliance
Legacy Foodservice Alliance is a national organization that combines the purchasing power of more than 160 Distributors and 500 Suppliers, to bring the best products at the best prices. Legacy was established in 2009 by people who are well known names in the foodservice business. Legacy is truly a unique group environment, by combining state-of-the-art technology, industry best practices, and high touch customer service it fosters success for each member and their customers. Drawing on decades of cumulative experience and positive influences of the past, Legacy continues to build the Distributor Group of the Future.
For more information, visit http://legacyfoodservicealliance.com/
Source: Legacy Foodservice Alliance
