The Southern California supermarket wars advanced as a bankruptcy court OK’d the sale of several Haggen stores, allowing high-end grocer Gelson’s into San Diego County for the first time.
Gelson’s sought eight stores, and was approved by the court for six locations, two of them in San Diego County, on Friday. The two other locations are still in dispute. Gelson’s paid $36 million.
Gelson’s CEO Rob McDougall said Monday that the company has been trying for years to get into San Diego and thinks it will succeed by cornering a niche market. He also has growth aspirations.
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