Earth Fare is the new grocery that’s headed to Roanoke’s Ivy Market development, the company announced Wednesday.
Speculation about which grocer would land at the Franklin Road site has been going on for several months, after the owners of the property filed a zoning request to build a grocery store but did not name the tenant.
It will be next to the new Mellow Mushroom pizza restaurant and near the Carilion Institute for Orthopaedics and Neurosciences.
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