Gilroy, CA — Since debuting last summer, demand for Christopher Ranch Monviso California Heirloom Garlic remains strong. “Both our chef and processing customers report that the Monviso variety is two to three times more flavorful than Chinese garlic, negating any perceived price difference,” says Rick Dyer, national accounts manager for Christopher Ranch.
Dyer and other proponents of California garlic are aggressively promoting these differences and raising awareness about the benefits of California-grown. Dyer reports sales have been consistent all year, with no drop off in peeled garlic sales or prices that usually occur when Chinese garlic enters the market. “Christopher Ranch leads with strength, giving operators flavor and quality as points of differentiation, as well as a connection to our growers and the Christopher Ranch heritage,” says Dyer.
Christopher Ranch plans to continue to increase its production by 10 percent each year to meet the growing demand. Field reports predict both the quality and size of this year’s crop of Monviso California Heirloom Garlic is outstanding with the harvest beginning in late July.
Visit the Christopher Ranch Website for the story about Monviso California Heirloom Garlic and the Christopher Ranch foodservice product line.
About Christopher Ranch LLC
As the nation’s largest domestic garlic grower/packer, Christopher Ranch has a 50-year tradition of supplying the finest garlic products to retail and foodservice customers, shipping over 60 million pounds each year. Christopher Ranch produces the only commercially grown Heirloom garlic in the United States.
Source: Christopher Ranch LLC
