Bi-Lo wants to encourage more locally made goods at its grocery stores throughout the Carolinas.
The Greenville, S.C., grocery chain is expanding its “Bi-LOcal” program, which gives local businesses the chance to have their products sold at local Bi-Lo stores, into the North Carolina and South Carolina. Bi-Lo will host a pitch event April 16 in Greenville, S.C., where selected entrepreneurs can showcase their products to a selection committee.
“We started this program in January of last year when we purchased Piggly-Wiggly stores and we saw the real love for, need for and call for local products that Piggly-Wiggly carried. We wanted to meet that demand with our customers,” Nicole Hatfield, senior manager of local business for Bi-Lo Holdings, told the Observer.
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