As Stores Expand Grocery Offerings, Independents Find More Competition

Within 30 minutes of walking the aisles of a brand-new grocery store, Carrie Simon and Thelma Romero had filled their shopping cart with a colorful array of goodies.

The sisters bought bell peppers, liver, pork meat and pork heart for a traditional Filipino dish called egado. They also bought various chichiria, or snacks, to prepare for a big family dinner this month.

Simon and Romero were among customers at Island Pacific Supermarket in Oxnard, the 10th and newest store for the growing Filipino supermarket chain.

"You can't find some of these things at somewhere like Ralphs," said Simon, 64. "Now that we have this store here, we don't have to go all the way to Los Angeles. It's good because there are more grocery stores now in the area … and that's good for customers. We have a choice."

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