Amazon wants to change how shoppers tackle a top weekend errand: going to the grocery store.
The e-commerce company is reportedly developing a drive-up store concept in California, according to the Silicon Valley Business Journal. It would allow shoppers to order grocery items online and then schedule a pickup at a dedicated facility. The project would not only showcase a new distribution strategy for Amazon AMZN 0.94% , it would also put the retailer in another major consumer spending category: grocery.
There’s no way to know for sure that this latest rumor will come to fruition. Recall that in October last year it was reported Amazon planned to open a store in New York City in time for the busy holiday shopping season. That rumored store never opened.
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