CORONA, CA – Having recently shipped the three millionth package of Good Life™ Organic Produce in the fall of 2014, Veg-Fresh Farms is excited to announce the expansion of the team that supports the Good Life™ brand and this growing segment of their business. Since 2012, the Good Life™ brand has been Veg-Fresh Farms’ answer to the increasing demand for organically grown products. As demand continues to rise, the company has hired fresh produce industry veterans Anthony Innocenti and Ryan Galindo to advance the segment even further.
With more than 18 years’ experience and a long emphasis on organics, Anthony Innocenti joins Veg-Fresh Farms as Organic Category Manager. In this role, he will be responsible for identifying and expanding opportunities with newly formed grower partnerships in Mexico and California. “I’m looking forward to bringing my passions for both organics and innovation to the Veg-Fresh team and to contributing to the continued expansion of the Good Life™ brand,” said Innocenti.
Ryan Galindo brings more than 12 years of experience and a strong background in retail to his role as Organic Category Specialist. Galindo stated, “I am excited to join a company with such a strong family dynamic and that is committed to fresh produce sustainability.”
"With the U.S. demand for organic foods expected to grow at around 14% annually for the next few years, we are establishing a team, grower relationships and processes that will enable us to continue to be the solution our customers turn to to help meet that demand,” said Veg-Fresh Farms general partner, Randy Cancellieri, “Anthony and Ryan are excellent additions to our team and will play pivotal roles in our growth and new ventures.”
About Veg-Fresh
Located in Corona, CA, Veg-Fresh Farms provides packing and distribution services to the fresh produce
industry out of their 189,000 square foot facility. The team’s long-term relationships with growers and shippers allow Veg-Fresh Farms to deliver an extensive variety of products on a consistent basis. From staple items to local, organic and specialty products and even special requests, Veg-Fresh Farms guarantees your complete satisfaction.
Source: Veg-Fresh
