CORAL GABLES, Florida – Turbana Corporation is partnering again this fall with its retail partner, Price Chopper, for the beneficial campaign, Pink Ribbon Produce. Launching on October6th, 2013 and lasting until November 2nd, the campaign will educate consumers on healthy eating habits and living active lifestyles, while raising funds for breast cancer research and awareness.
During the campaign, 100% of bananas at Price Chopper will feature stickers that position Turbana as a “Proud Supporter of Pink Ribbon Produce.” The money donated by Turbana and Price Chopper consumers goes directly back into the communities. Funds raised by this program will go to the National Breast Cancer Foundation and provide mammograms and educational programs to help save the lives of thousands of uninsured women, while educating people how to fulfill healthy lifestyles.
“We are happy to be partnering again with one of our loyal partners, Price Chopper, on a campaign that we believe in and that we’ve seen directly help benefit women, families, and consumers alike,” says Marion Tabard, Marketing Director of Turbana. “We hope to have another great year and raise significant dollars to help Price Chopper’s community and the greater community at large.”
This is one of many philanthropic campaigns that Turbana and Price Chopper have joined forces on to help the community. Last spring, the companies teamed up for Produce For Kids’ “Get Healthy, Give Hope” spring campaign, which lasted from June 16th-July 27th, 2013. The campaign educated consumers on healthy eating with fresh produce, while raising funds for local children’s hospitals in Price Chopper communities. The campaign raised a total of $10,828.70 which was donated to Children’s Miracle Network Hospitals® and the Children’s Hospital at Dartmouth.
For more information on the Pink Ribbon Produce campaign, please visit http://pinkribbonproduce.org.
About Turbana
Turbana Corporation is the fourth largest importer of bananas, the leading importer of Fair Trade Certified bananas and plantains, as well as a growing importer of Fyffes gold pineapples in the U.S. The company’s commitment to social responsibility, product quality and customer service excels in the industry. Turbana is owned by two parent companies: Fyffes, one of the largest tropical produce importers and distributors in Europe, and by Uniban, the world’s largest banana co-op of independent growers based in Colombia. For additional information, please visit, www.turbana.com.
About Price Chopper Supermarkets
Based in Schenectady, NY, the Golub Corporation owns and operates 132 Price Chopper grocery stores in New York, Vermont, Connecticut, Pennsylvania, Massachusetts and New Hampshire. The American owned, family managed company prides itself on longstanding traditions of innovative food merchandising, leadership in community service, and cooperative employee relations. Golub’s 23,000 teammates collectively own 52% of the company’s privately held stock, making it one of the nation’s largest privately held corporations that is predominantly employee owned. For additional information, visit www.pricechopper.com.
About the National Breast Cancer Foundation, Inc.
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation's (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator's highest 4-star rating for eight years, NBCF provides women "Help for Today…Hope for Tomorrow®" through its National Mammography Program, Beyond The Shock®, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org.
About Produce for Kids
Produce for Kids® encourages healthy eating among families by providing simple, healthy meal solutions and resources for parents, while raising funds for local children’s non-profit organizations. Since its creation in 2002 by Shuman Produce Inc., Produce for Kids has raised more than $4.2 million to benefit kids. To learn more about Produce for Kids and healthy eating, visit www.produceforkids.com, Facebook, Twitter, Pinterest or Instagram.
Source: Turbana Corporation
