INDIANAPOLIS, Ind. – You’re invited to participate in The Produce Mom’s #NutritionMonth Twitter party, 8 p.m. EDT, Wednesday, March 26. The party will bring together 10 organizations in the nutrition and produce industries. During the party, each host organization will ask a question using the designated hashtag, “#NutritionMonth.” Consumers and businesses will then have the opportunity to respond. Hosts will also randomly choose winners to receive prizes from their brands. The hosts for #NutritionMonth are:
- The Produce Mom @ProduceMom
- Bolthouse Farms @BolthouseFarms
- Chiquita @Chiquita
- Harvest Snaps @HarvestSnaps
- Kingsburg Orchards @KingsburgO
- Litehouse Foods @LitehouseFoods
- Mann’s @VeggiesMadeEasy
- Nature Fresh Farms @Nature_Fresh
- Sage Fruit @SageFruit
- Viva Tierra @VivaTierra
“Consumers really enjoy participating in events like this. They benefit from learning tips on nutrition and produce straight from the industry experts. I’m excited to wrap-up National Nutrition Month with a grand finale for the produce department,” said Lori Taylor, The Produce Mom.
Phil Forseth, Regional Sales Manager for Litehouse Foods, is also excited to engage with consumers on the topic of nutrition. “Litehouse has a long history of dedication to products with fresh, all natural ingredients. That’s why we’re so honored to celebrate #NutritionMonth with The Produce Mom and her other Twitter party co-hosts. We look forward to sharing tips and recipes with party participants," said Forseth.
The Produce Mom’s Twitter parties have proved to be very popular. The last party, #HealthyNewYear, trended nationally on Twitter for hours. Consumers learned innovative ideas on how to stay healthy in the new year and the Twitter timeline reach was more than two million people.
About The Produce Mom®
Launched in January 2012, The Produce Mom is the official blog and consumer brand of Indianapolis Fruit Company. The blog is authored by marketing manager, Lori Taylor. She is also a wife and mother of two. The Produce Mom blog is based on Lori’s professional and personal life and is a source of industry knowledge that offers a candid, relevant tone. As The Produce Mom, Lori has partnered with some of the produce industry’s top labels for international marketing campaigns. The Produce Mom has been recognized as a Walt Disney Kids Concern, Woman of Influence by the National Center of Excellence in Women’s Health, Well Dunn Recipient by the WNBA Indiana Fever and a community partner for the Indianapolis Public Schools’ Foodservice Division. The Produce Mom serves as a voice of the produce industry and is the perfect bridge between Indianapolis Fruit Company and consumers.
The Produce Mom can be accessed through the following websites – follow along to understand how “There is a Produce Mom in All of Us!”
www.facebook.com/theproducemom
Source: The Produce Mom®