Pasadena, CA – Sun Pacific Marketing has named industry veteran Robert (Bob) DiPiazza as President.
DiPiazza is a former Dominick’s and Sam’s Club/Walmart senior officer and past chairman of the Produce Marketing Association (PMA). Additionally, DiPiazza is the owner of DiPiazza Consulting Services, Inc. that provides strategic consulting to the supermarket and club industries, and to their allied supplier base.
As an independent consultant, DiPiazza has spent the last 4 years managing Sun Pacific’s product development, marketing, and business development. In his new role, DiPiazza will lead the Sun Pacific sales and marketing organization and work closely with farming and packing operations while reporting to Berne Evans and Barney Evans, Directors of the Sun Pacific Companies.
“Bob has been instrumental in growing our business over the last 4 years and has brought a keen understanding of consumers and retail operations to our organization. We have asked Bob to organize and position our organization for accelerated growth in the years to come,” said Berne Evans, Chairman of The Sun Pacific Companies.
“His exceptional industry perspective and global business experience in marketing, consulting and customer management will be a valuable asset to us as well.”
Sun Pacific Marketing is a leading grower and marketer of California citrus including the Cuties® brand mandarins, California-grown table grapes and tomatoes, and is the largest kiwi grower in North America and the exclusive marketer of Ripe & Easy® Kiwi.
Source: Sun Pacific Marketing