CHELSEA, MA – State Garden Inc., a leading Northeast supplier of organic and conventional tender leaf greens, spinach and celery hearts under the brands Simple Beginnings and Olivia’s Organics, announced today that it is expanding its Simple Beginnings conventional produce line with the addition of 10-ounce celery heart bags and 20-ounce celery heart trays. The new products are now available to State Garden customers along the Eastern Seaboard, with expansion into additional markets expected throughout the fall.
“We are excited to announce this latest addition to the Simple Beginnings brand,” said Stephen Noll, Vice President of Sales and Marketing at State Garden. “State Garden has been a family-run business for more than four generations and celery has been a staple in our company’s offerings since the very beginning.”
Simple Beginnings’ 10-ounce single celery heart bags and 20-ounce double celery heart trays will contain fresh, USA-grown, washed and trimmed celery hearts that are produced and packaged according to State Garden’s strict food safety standards.
State Garden launched Simple Beginnings in October 2013, a line of high quality conventional produce including triple washed salads, cooking greens and cut squash with a focus on making fresh, wholesome eating accessible to all. State Garden previously offered conventional celery hearts under its former Northeast Fresh brand. In addition to its new Simple Beginnings celery program, State Garden produces organic celery hearts for its Olivia’s Organics brand along with multiple private label celery heart programs in the Northeast.
For more information about carrying Simple Beginnings celery hearts or to learn about all of State Garden’s fresh produce offerings, visit www.stategarden.com.
About State Garden
State Garden Inc. is a Chelsea-based company that has been in the produce business for more than 75 years. The company is a leading supplier of organic and conventional tender leaf greens, spinach, celery hearts and squash. State Garden only sources produce that is grown in the USA and harvested in the best conditions throughout the calendar year — from coast to coast. For more information, visit www.stategarden.com.
About Simple Beginnings
Simple Beginnings is a State Garden brand offering a variety of fresh, high quality conventional produce items. Launched in October 2013, the Simple Beginnings line includes triple washed tender leaf greens, cooking greens, cut squash and celery hearts. The brand is focused on making wholesome produce simple and accessible to all. For more information, visit www.simplebeginningsproduce.com.
Source: State Garden Inc.