Memorial Day weekend should be a boon for local watermelon growers, when families crave the traditional holiday treat.
But it's been a rotten year.
The market is flooded with lower-priced competition from Mexico.
Plus cool temperatures have delayed the harvest — and dampened appetites.
“Watermelons go with picnics and warm weather,” said Jeff Percy, president of Desert Mist Farms in Coachella.
Local farmers say the conditions are the worst in 20 years.
To read the rest of the story, please go to: The Desert Sun