Low-Income Consumers Struggle To Buy Fresh Produce

Green Bay is small enough that it does not have what nutrition experts call food deserts — swaths of neighborhoods where people don't have access to fresh fruits and vegetables.

Even low-income residents often drive a car or take a bus to a store that offers a variety of such foods.

"There just isn't anything that's that far away," said Jeanne Kelley, recently hired by the Brown County Healthy Weight Coalition for Youth to coordinate a state grant that looks at access to fresh fruits and vegetables. "You can get just about anywhere in 10 minutes."

Nonetheless, many Northeastern Wisconsin residents struggle to put the carrots, spinach, apples and berries they know are good for their family's health into their grocery carts.

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