Kingsburg, California, USA – After successfully launching www.Dino101.com over the last year and a half, Kingsburg Orchards’ marketing team has turned its focus onto its other social media outlets. The first step in this remodeling process was a complete renovation of their main website: www.KingsburgOrchards.com. The new site launched July 31, but new additions to the site will continue to be unveiled throughout the fall – so be sure to come back often to see what is new at Kingsburg Orchards!
“We wanted to create a site that was easy to navigate, and really delivered the information our customers want to know,” said Jillian Diepersloot, the Special Projects Coordinator for Kingsburg Orchards, “a place to learn about our company, about farming, and to interact with us and with each other.”
The social media initiative also aims to strengthen the company’s presence across a diverse range of sites. There are three Twitter accounts for their customers to follow: JillieWhite, KingsburgO, and DantheDino. The first account is maintained to create a personal presence with daily quotes, recipes to try, and alerts when something extra-delicious is about to be picked. KingsburgO gives a look at the pulse of the office, varietal releases, recipes, and tradeshow presence. DantheDino gives an insider’s look at the life and travels of our VP of Sales and Marketing and the things he’s excited about each week.
Kingsburg Orchards is also utilizing YouTube, Facebook, and LinkedIn.
Links:
http://www.KingsburgOrchards.com
http://www.twitter.com/JillieWhite
http://www.twitter.com/KingsburgO
http://www.twitter.com/DantheDino
http://www.facebook.com/pages/Kingsburg-Orchards/109846985723602
http://www.youtube.com/KingsburgOrchards
http://www.linkedin.com/company/kingsburg-orchards
About Kingsburg Orchards:
Kingsburg Orchards is a family owned and operated grower, packer, shipper of California grown stone fruit, Apple Pears, apples, persimmons, pomegranates, and avocados.
Source: Kingsburg Orchards
