Washington grown Kanzi® brand apples are hitting U.S. markets this week and due to high demand for this premium apple, in combination with limited early production on young trees, supplies are limited. An unfortunate hail event last season eliminated the crop of Kanzi® brand apples, but this year’s crop looks spectacular. In 2014, growers are working on additional plantings to ensure increased production in the years ahead to meet strong market demand.
Tim Welsh, who oversees the North American plantings that produce KANZI® brand apples, explained the growing future production of the program. “Over the next five years our KANZI® volumes will greatly increase each year. With the existing trees in the ground, and new plantings, we estimate that within 5 years, our production will reach nearly 500,000 cartons of delicious Kanzi® Brand apples,” Welsh said.
Imported KANZI® brand apples will continue to compliment the domestic program and will arrive later in the spring after the domestic program has been sold out. Due to the overwhelming feedback from consumers, worldwide production of Kanzi® brand apples is increasing rapidly with expanded acreage being planted globally. As a result, imported volumes will continue to increase in an effort to complement the domestic crop and meet the growing demand.
Consumers rave about Kanzi® brand apples. From the exceptional eating experience that packs a tremendous flavor punch, to the brand aesthetics that incorporate bold Art Nouveau styling, the Kanzi® experience is not easily forgotten.
About KANZI®
Mike Wade, co-owner of CMI and owner of Columbia Fruit Packers, and sub-licensed Kanzi® partner Applewood Orchards, have exclusive rights to grow Kanzi® brand apples in the U.S. The Wade family grows apples, pears, cherries and wine grapes in the beautiful Columbia River valley in Washington State, heralded as the “Apple Capital of the World”. Kanzi® was originally developed in the European market by Greenstar Kanzi Europe (GKE) and has the finest features from parents, Gala and Braeburn apple varieties.
The Kanzi® brand apple is full flavored with the perfect sweet-tart balance. With its radiant skin, the Kanzi® brand apple is described as one of the most attractive apples on the market. Its beauty, when coupled with its perfectly spicy-sweet aroma makes it an eating experience that keeps consumers coming back for more. Prepare your taste buds for a truly intense flavor experience.
For a limited time only – enjoy Kanzi®
Source: Columbia Marketing International
