INDIANAPOLIS, Indiana— The Produce Mom® is pleased to announce that Eat Smart®, distributed by Apio, Inc., is joining the family of trusted partners. The partnership will focus on the promotion of Eat Smart’s® Superfood Vegetable Salad Kits.
Eat Smart’s® Superfood Vegetable Salad Kits are prepackaged salad mixes. Each salad kit contains five or more superfoods and its own toppings and salad dressing packet. The kits are designed to be tossed and served, making it easy for consumers to enjoy a healthy and delicious salad. Eat Smart® is leading their category with 100% Clean Label products and is committed to being clean across their entire line by the end of 2018. 100% Clean Label foods contain no artificial: colors, flavors or preservatives.
“We see great value in using Pinterest as a marketing tool. After learning about The Produce Mom’s reach of over 4 million Pinterest users a month, we knew it was a good decision to team up,” states Nathan Long, Associate Marketing Communications Manager for Apio, Inc. “We believe this collaboration will help Eat Smart reach more of our target audience and promote our innovative product lines.”
“The Produce Mom audience is always looking for quick, convenient, and delicious ways to consume more vegetables,” states Kristin Ahaus, Director of Content and Communications for The Produce Mom. “We are excited to share Eat Smart’s salad kits with our audience and know they will appreciate the ease to which Eat Smart helps moms get veggies to their dinner tables.”
About Apio, Inc.
For nearly four decades, Apio, Inc. has been at the forefront of growth in fresh produce innovation. In 1996, the company launched Eat Smart®, a new brand of fresh cut vegetables created to satisfy consumers’ desire for healthy, convenient foods. Eat Smart® produce first appeared in vegetable mixes for open display (bulk bins) in grocery stores. Based on the popularity of these bulk mixes, Eat Smart introduced smaller, pre-packaged products that were even more convenient.
Today Apio, Inc. is one of the largest shippers of fresh-cut vegetables in the U.S. and Canada. Apio, Inc. has long been focused on providing the best products possible to consumers by using proprietary harvesting techniques as well as sophisticated packaging formats to preserve product freshness naturally.
The Eat Smart® brand can be found in the refrigerated produce section of local grocery stores or in club stores within the U.S. and Canada.
Visit www.eatsmart.net and connect at pinterest.com/EatSmartVeggies, facebook.com/EatSmart, instagram.com/eatsmartveggies, and Twitter.com/eatsmart
About The Produce Mom®
The Produce Mom is an advocacy brand for the fresh produce industry with a mission to inspire everyone to eat more fruits and vegetables. The Produce Mom educates consumers about fresh produce, introduces them to produce brands, engages the produce industry with consumers in inspiring conversations, and promotes public policy to protect and increase the availability of fresh produce at American schools. The Produce Mom ranks in the top 1% of all Pinterest pages in both followers and engagement. Visit theproducemom.com for more information.
Source: The Produce Mom®
