Brockton, Mass. – Concord Foods, well known for being a premier provider of produce companion products, is excited to announce its new chocolate dip snack pack under the Simply Concord brand. This new offering was created in response to a significant increase in shopper demand for clean label and on-the-go snack products, as well as a way for the produce department to capitalize on that heightened interest.
“We are constantly looking to be on the leading edge of innovation,” said Samantha McCaul, Marketing Manager at Concord Foods. “Shopper interest in healthier snack options continues to grow and we’re thrilled to introduce this new chocolate dip snack pack as an ideal companion to fruit for school, work, and convenient snacking.”
Concord has experienced exponential growth of its dipping chocolate, with 400% sales increase since last year. Demand continues to be driven for this product as it is popular year-round and an important part of bolstering produce department purchases, especially for berries. The new snack packs will further drive companion sales by tapping into the trending interest for portable snacking options.
“Retailers have found our dipping chocolate to be a complimentary part of displays during strawberry season, and we have plans for increased cross promotion during spring events such as Easter and Mother’s Day,” added Samantha.
Furthermore, as one of the largest producers of caramel in the U.S., Concord is thrilled to report that demand for its other fruit dips is skyrocketing with 200% increase in sales growth for its Simply Concord Caramel dip and 615% increase in its Organic Caramel within the last year. Shoppers appreciate that the brand’s fruit dips meet so many of their health-conscious needs and are made with a short list of recognizable ingredients, contain no high-fructose corn syrup, and are non-GMO.
Concord invites SEPC attendees to booth #810 on March 9th, 2019 to welcome Jennifer Seeley as the new VP of Sales and Marketing for the Concord Retail Division, and have a first look at the new chocolate snack pack. Attendees will also be able to see the brand’s other latest products including its freeze dried veggie snacks and updated lemon and lime juice packaging.
The chocolate dip snack packs come in packs of six (12 units in a case) and retailers are encouraged to book orders now with the Concord sales team at 508-580-1700.
For more information on Concords Foods, please visit http://www.concordfoods.com/ and follow the brand onFacebook, Twitter, and Instagram.
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About Concord Foods
Concord Foods, LLC is a leading supplier of retail food products and custom ingredients to nationally recognized supermarkets, food service operators and leading food manufacturers. Concord’s retail division offers a wide variety of produce friendly items from Candy Apple Kits to fresh produce seasoning mixes. Consumers count on quality products to glaze pies, create guacamole and batter onion rings. For more information, please visit www.concordfoods.com.
