DAVIS, Calif. — Superior Farms is pleased to announce the hiring of Lesa Eidman as the Director of Producer Resources and Sustainability, a position recently created by the company. This new position was established by Superior Farms as part of its long term strategic vision to partner with lamb producers, sheep industry associations and other industry stakeholders to strengthen and grow the American lamb industry.
Superior Farms is very fortunate to have found such a strong candidate to fill this integral role in the organization. Eidman brings to the position extensive experience in the sheep industry, having served as the Executive Director of the California Wool Growers Association (CWGA) for the past 11 years. “Lesa’s experience, enthusiasm and energy are exactly what we are looking for to fill this important role at Superior Farms,” states Rick Stott, Superior Farms’ President and CEO. He continues by stating, “Making an investment in our producer relationships is every bit as important as our investment in processing facilities and marketing. By working together, I see a great future for the American lamb industry.”
Eidman’s primary focus will be to promote and facilitate information flow between Superior Farms and its producer community, as well as educational and government agencies. She will coordinate the company representation for local, regional and national sheep industry association groups and related industries. Additionally, she will work cooperatively with producers, packers and feeders to help improve the consistency of supply and the quality of lamb to ultimately enhance consumer demand.
Superior Farms recognizes the important role that Eidman has played within the California sheep industry and is committed to supporting a seamless transition with the CWGA. For additional information about Superior Farms, visit www.superiorfarms.com.
Superior Farms, with headquarters in Davis, California, is North America’s largest processor and marketer of lamb. The company is the recognized leader in the retail and foodservice markets it serves, providing products and services to customers throughout the United States, Canada, and more than 10 countries. The company has approximately 400 employee-owners at its nationwide network of facilities and offices. Follow on Twitter: @eatlamb
Source: Superior Farms
