LAFAYETTE, Colo. – Colorado-based Planterra Foods is expanding its line of plant-based proteins to help consumers eat their best with the first True Bite™ Plant-Based Chicken Cutlet on the market from brand OZO™, as well as their new Plant-Based Chicken Shreds. What makes True Bite™ Chicken Cutlet and Shreds unlike anything else on the market is the flavor and texture, which is comparable to that of real, whole muscle chicken. These first-of-its-kind vegan and plant-based protein options will hit grocery store shelves nationwide in early 2022 and can be found in the fresh meat aisle.
“As time goes on, the demand for protein will only continue to increase and the world won’t be able to satisfy that demand with meat-based products alone,” said Darcey Macken, Planterra Foods CEO. “With chicken being the most popular protein in the United States, it was clear we needed to create a plant-based option where people don’t have to sacrifice this mealtime favorite and have a more sustainable option. Planterra is always aiming to provide delicious, sustainable solutions that are good for people and the planet, and our True Bite™ Chicken Cutlets and Shreds will do just that.”
Chicken is the number one consumed protein in the United States, according to a March 2021 study, with consistent popularity in restaurants, pop culture and at-home kitchens around the country. Planterra True Bite™ Chicken Cutlets and Shreds are innovative as they have the same whole muscle look, texture, taste and feel as its meat counterpart while remaining 100% plant-based, vegan, and non-GMO, and can be found in the fresh meat aisle. True Bite™ Chicken Cutlet and Shreds are also packed with protein, with more fiber and less fat than traditional meat sources. Both chicken products are pre-seasoned and ready to cook in just 10 minutes, so people have a simple, quick mealtime option they can feel good about feeding to their families. OZO™’s plant-based chicken products will be available in four delicious seasoning options: Garlic & Herb Cutlet, Sea Salt & Pepper Cutlet, BBQ Shreds and Rotisserie-style Shreds.
The quick and easy plant-based proteins from Planterra gives everyone an easy to make meal with ingredients they can feel good about. Additional plant-based protein offerings from OZO™ include: Ground (12 oz.), Mexican-Seasoned Ground (12 oz.), Original Breakfast Sausages (4 patties per package), Italian Style Meatballs (12 per package), Frozen Smokehouse Burgers, Frozen Plant-Based Breakfast Sausages and Frozen Plant-Based Chicken Nuggets.
For additional information, visit PlanterraFoods.com and OZOFoods.com, and join the conversation on Facebook, Instagram, Pinterest, Twitter and LinkedIn. Interested distributors, operators and retailers can connect with Planterra Foods by calling 1-877-5PLANTS.
About Planterra Foods
Planterra Foods is a new, innovative plant-based protein start-up company based in Colorado dedicated to bringing exceptional variety and thoughtful plant-based protein choices – that are beneficial to both you and the planet – to the table. Innovation, convenience and taste are at the forefront of Planterra Foods and OZO™, the first plant-based protein brand Planterra Foods brought to market in 2020. Planterra Foods is owned by JBS USA, one of the world’s leading food companies. For additional information, visit www.PlanterraFoods.com.
