West Grove, PA — Star® Roses and Plants, the introducers of The Knock Out® Family of Roses and Drift® Roses, has launched a new website to help gardeners find inspiration and information. With consumers wanting to know how to care for plants, where to plant them, and how to buy them, Star® Roses and Plants has made it easier for gardeners to access resources and retailers.
“We wanted to create a destination where consumers would be comfortable navigating and gathering information for all their planting needs. Our tagline is, “If you can dig a hole, you can plant a Star®” and we believe gardening really can be that simple. With simple how-to videos and an extensive library of FAQ’s, the new site provides instructions and advice for many of our most popular products. Additionally, we wanted to be sure our customers and retailers could provide a direct link to shoppers,” says Kyle McKean, Director of Marketing at Star® Roses and Plants. “By re-vamping our post log in tools, we’ve made it easier to access and edit your account information.” Another great feature is great social content which includes inspirational photos, videos and our blog.”
The new website is also home to dedicated press resources with press releases and other relevant materials, an e-newsletter archive, and downloadable marketing materials for authorized users. Visit the website for more information.
About Star® Roses and Plants
From the Peace rose to the revolutionary Knock Out and Drift roses, Star® Roses and Plants has been a pioneer in the field of plant development and introduction for more than 100 years. Founded in 1897 as a retail mail order firm specializing in roses, the company has evolved from a wholesale container nursery to a leading genetics company involved directly in breeding roses, perennials and woody plants, and introducing plants from other breeders around the world. To learn more about Star® Roses and Plants, please visit http://www.starrosesandplants.com.
Source: Star® Roses and Plants