Retail Experts See Increase In Easter Sales This Year

Got peeps? How about chocolate bunnies, or Cadbury eggs?

Easter, a Christian holiday that marks new life and the resurrection of Jesus
Christ, is an end to the long winter. And Easter celebrations – both religious
and nonreligious – come with increased spending on candy and other goodies.

According to National Retail Federation’s 2010 Easter Consumer Intentions and
Actions Survey, the average person will spend $17.29 on candy, compared to
$16.55 last year.

Jim Kimble co-owner of Ann Arbors Gjis Sweet Shoppe, says he has noticed an
increase in traffic in the past few weeks.

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