Freesia is one of the unsung heroes of the floral industry. And now that I’ve mentioned it to you, you will probably start to notice it everywhere.
Have you ever heard of the Baader-Meinhof Phenomenon? According to HowStuffWorks.com the Baader-Meinhof Phenomenon —- otherwise known as frequency illusion or recency illusion -— occurs when the thing you’ve just noticed, experienced, or been told about, suddenly crops up constantly. It gives you the feeling that out of nowhere, pretty much everyone and their cousin are talking about the subject -— or that it is swiftly surrounding you. And you’re not crazy; you are totally seeing it more. Of course, that’s just because you’re noticing it more.
Freesias are a prime example of this phenomenon, mainly because they are in so many different styles of bouquets and designs. They usually play a supporting role, as opposed to being a focal flower. Yet they are a very strong secondary flower, often reaching out from the top of a bouquet with their elegant set of blooms. Opening sequentially, the buds can be left tall or pulled in short, such as in a classic Posey bouquet. The blooms are called “combs” because they are lined up so neatly.
To read the rest of the story, please go to: Sun Valley Group's Flower Talk
