Bogotá, Colombia – FedEx Express (FedEx), a subsidiary of FedEx Corp. (NYSE: FDX) and the world’s largest express transportation company, is one of the key exhibitors at Proflora 2019, the most important flower tradeshow in the region. At the event, taking place between October 2 and 4 in Bogotá and with an expected 300 exhibitors from 15 different countries, the company will be presenting its most recent logistics and transportation solution to strengthen the floricultural sector in Colombia: FedEx Delivery Manager International.
The Colombian floricultural industry has positioned itself as one of the most robust in the world due to its technical capabilities and the quality of its products. On average, the country exports 2,254 tons of flowers per year[1], totaling approximately $1.5 billion USD in sales[2]. At the local level, it generates 14 jobs per hectare, making it one of the largest employers in the agricultural sector with a total of more than 140,000 formal jobs[3].
“As the industry has grown and strengthened, we have supported large and small Colombian flower producers by offering the possibility to connect to new markets,” said Eduardo Berrizbeitia, senior manager at FedEx Express Colombia. “Hence, the company has developed logistics solutions such as FedEx International Priority DirectDistribution®, which starts the shipping process on the same day the flowers are cut. Now, we proudly highlight FedEx Delivery Manager International, an interactive e-commerce delivery service that allows retailers to provide additional flexibility to customers, who can customize the time and location of their deliveries, at no additional cost,” he added.
The company’s commitment to the flower industry is underscored by its Miami – Bogota – Medellin – Miami route, which operates six times a week and facilitates the arrival of Colombian products, flowers in particular, to the U.S. In collaboration with event organizer Asocolflores, the company’s goal for Proflora 2019 is to bring Colombian flower producers the FedEx Express experience for the transportation of perishables, providing them with innovative solutions and a greater competitive advantage to reach markets and customers worldwide.
About FedEx Express in Latin America and the Caribbean
FedEx Express Latin America and Caribbean serves more than 50 countries and territories and employs more than 26,000 people committed to total customer satisfaction. FedEx Express LAC offers a broad portfolio of transportation and logistics solutions, acting as a pillar of growth for the region, and continues its commitment to small, medium and large exporters by offering innovative ways to access the global marketplace.
About FedEx Corp.
FedEx Corp. (NYSE: FDX) provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services. With annual revenues of $69 billion, the company offers integrated business solutions through operating companies competing collectively and managed collaboratively, under the respected FedEx brand. Consistently ranked among the world’s most admired and trusted employers, FedEx inspires its more than 450,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. To learn more about how FedEx connects people and possibilities around the world, please visit about.fedex.com.
[1] https://www.perishablenews.com/floral/andean-greens-and-foliage-from-colombia-at-proflora-2019/
[2] http://www.elnuevosiglo.com.co/articulos/09-2019-flor-colombiana-es-la-mas-apetecida-en-eu-asocolflores
[3] http://www.elnuevosiglo.com.co/articulos/09-2019-flor-colombiana-es-la-mas-apetecida-en-eu-asocolflores
