Dan Grogan was honored with the Wisconsin & Upper Michigan Florists Association's first Lifetime Achievement Award at the group's annual convention in Green Bay, Wisconsin.
He initially was nominated for two different awards, Retailer of the Year, and Special Services. The nominations committee decided to create a new category that would encompass all aspects of Grogan's career.
Dan Grogan has a lifetime of experience in the floral industry promoting the use of flowers and plants. He moved from delivery and designing to the ownership of Alfa Flower Shop at the age of 31. He has served on numerous WUMFA committees, served on the board, and helped with conventions, classes, workshops and assisting designers. He is known for being the auctioneer at WUMFA’s live auctions and was instrumental in helping to create and maintain the Milwaukee area delivery pool.
The Wisconsin & Upper Michigan Florists Association is a full-service trade organization representing more than 150 florists, growers, and wholesalers statewide. Located in Haslett, Michigan, WUMFA offers group savings on insurance, financial services, retail bank card processing and supplies, office supplies, and fleet fueling; is the sponsor of the Certified Florist (CF) program; creates and hosts a statewide annual convention and trade show; conducts educational seminars throughout the year at various locations around the state; hosts the WUMFA web site, and interacts with state/ federal government agencies. For more information on WUMFA, visit their web site at www.wumfa.org.
Source: Wisconsin & Upper Michigan Florists Association
