Creative Connection by Teters will continue in its tradition of bringing unique and innovative products to the home décor marketplace during the upcoming International Gift & Home Furnishings Mart hosted at the AmericasMart in Atlanta, GA. The southwest Missouri-based home décor import concern is teaming up with Nixa, MO based Wyre’d Sisters LLC to be the exclusive provider of their WyreTreeTM during upcoming July Market.
The patent-pending WyreTreeTM, which made appearances during the Las Vegas and Dallas Markets late last year, provides numerous innovative display and merchandising possibilities to the retailer, as well as a unique way for end-consumers to commemorate holidays and special occasions throughout the year. The six-foot tall tree is made of concentric chrome-plated steel “Wyre” rings, each progressing in size and connecting to the next with miniature stainless steel cables which virtually disappear when displayed. Designed to suspend from the ceiling, the tree sets up in seconds allowing the suspended rings to create a perfect cone or tree shape.
“It’s exciting when a product provides possibilities for both the retailer who is looking for new and innovative ways to merchandise product, and their customers who are looking for memorable ways to celebrate holidays and special occasions throughout the year,” said Kelly Baker, Executive Vice President of Sales for Teters Floral Products, Inc., the Missouri-based parent company that owns the Creative Connection brand.
Co-inventor and Director of Business Strategies for Wyre’d Sisters LLC, Mark Palmer, will be hosting special product demonstration sessions on Friday and Saturday afternoons in the Creative Connection showroom during the week-long Gift & Home Furnishings Mart. “Although we initially developed the WyreTreeTM as a holiday item, we quickly realized that it had year-round appeal in the home-décor marketplace,” said Palmer, “It just makes sense for us to take the next step with an industry leader like Creative Connection.”
“Teaming up with WyreTreeTM allows us to continue in what we hope will become a tradition of using our showroom and the AmericasMart venue to introduce innovative products and designers to the home décor and retailing community,” said Mark Johnson, President & CEO for Teters Floral Products, “We’re excited about the possibilities that this holds for all involved.”
The Creative Connection by Teters showroom is located on the 18th of Building 1 of Atlanta’s AmericasMart.
Source: Teters Floral Products Company
