In the coming weeks the sector will have the chance to discover the Anthurium pot plant Livium®. Stolk Brothers will be introducing this spectacular new Anthurium pot plant at the Royal FloraHolland Trade Fair in early November. The details of the campaign are being kept secret for now, but there’s a small tip with the logo.
Both Anthura and Stolk Brothers are proud of this beautiful breeding result, which is likely to lead to a completely new line of pot Anthuriums in the future. Livium is a symbol for the ‘next generation’ in Anthuriums. The natural outlines and patterns on the spadix are particularly beautiful and give it a really special appearance. The campaign is therefore tailored to a ‘next generation’ Anthurium.
A focus on art at the Royal FloraHolland Trade Fair
Livium will be presented at this leading trade fair for the floriculture sector. Taking an appropriately playful approach, this novelty will be put under the spotlight and captured forever in a uniquely artistic way. This will be happening at the stand of Stolk Brothers (no. 38.12, hall 3). At the Anthura stand (19.7, hall 2), there will also, of course, be plenty of attention on Livium.
To read the rest of the story, please go to: Anthura BV