2012 is already shaping up to be another record breaking year for Prosciutto di Parma sales in the U.S., the industry’s number one export market.
First quarter sales are up 27% over last year, the strongest start to a year ever. “The Consorzio’s increased investment in training and promotion has been a key driver in our success,” says Paolo Tramelli, Director of International Marketing for the Consorzio del Prosciutto di Parma.
Learn how the Consorzio can help you grow sales of the world’s most famous ham by emailing parmaham@lewis-neale.com or visiting us at Cibus, May 7-10, Booth 2-I026.
Source: Consorzio del Prosciutto di Parma
