Prairie Farms Unwraps 'Party On! Give On!' Holiday Campaign

‘Tis the season for entertaining and Prairie Farms wants their customers to Party On Give On!  Through the end of the year, holiday revelers can enter the online contest daily for weekly prize packages filled with hundreds of free coupons for a variety of dairy products that will help get the party going. With this campaign, Prairie Farms is giving back to charities enrolled in its Our Caps Your Cause program. Each week the top 12 charities, determined by the highest number of votes from contest entries, will receive 1,000 cap credits – that’s $50 for each charity. And each week, one lucky person will win the Grand Prize Package consisting of a $250 Gift Card, $100 coupons for Prairie Farms products and $250 cash to their selected Our Caps Your Cause charity!

Prairie Farms will be filling glasses with cheer – two new Chef’s Splendor limited edition taste sensations have arrived just in time for holiday sipping! Peppermint Mocha is an intensely indulgent combination of real cocoa flavor with a burst of mint and blended with creamy milk. Speculoos Cookie combines creamy milk with the flavor of a Belgian cookie and a hint of cinnamon, clove and cardamom. In late December, Fudge Brownie Milk will be added to the lineup. This delightfully creamy milk is blended with real chocolate and fudge flavors – perhaps the most decadent chocolate milk ever! Returning favorites include egg nog and holiday custard. To complement the holiday milk lineup, Prairie Farms is also offering Old World Speculoos Cookie Ice Cream, Peppermint Stick Ice Cream and North Star Peppermint Ice Cream Sandwiches – all made with 100% Real Ice Cream.

Also just in time for the holiday rush, Prairie Farms is offering time saving entertaining solutions, including new cooking videos and recipes from Chef Rob! These videos walk viewers through recipes covering sauces, holiday drinks, and easy desserts. Prairie Farms will be highlighting new recipes that utilize their products, such as butter, whipping cream, sour cream, ice cream, egg nog and specialty milk flavors, for easy holiday cooking and offering valuable coupons throughout the campaign on their website.

"Party On Give On is about sharing the fun of the holiday season with our customers and giving back to our communities by donating to local non-profit organizations through our charitable giving program, Our Caps Your Cause," said Rebecca Leinenbach, Vice President of Marketing, Prairie Farms Dairy. "We would also like to remind customers that our award-winning dairy products start with the high-quality milk provided to us by over 600 farm families. This is a great time to give thanks to them for working hard to care for their animals and the land so Prairie Farms can produce and deliver fresh, wholesome and nutritious dairy products every day of the year.”

The Party On Give On campaign is being promoted through digital advertising, in-store point of sale,  product displays and social media channels Facebook, Twitter, Instagram, and Pinterest. Participants can earn extra entries just by posting a photo of them enjoying their favorite Prairie Farms products with #partyongiveon. Full details of the promotion can be found at: www.prairiefarms.com/partyon.aspx

Source: Prairie Farms