Chobani Announces First-Ever Kids’ Greek Yogurt Product

NEW BERLIN, N.Y. — Chobani Greek Yogurt today announced a new line of yogurt
for kids, Chobani Champions. The launch marks the first Greek yogurt in the
United States made exclusively for children’s tastes.

Chobani has combined the nutritional benefits of its Greek yogurt products that
traditionally appeal to adults with kid-pleasing flavors for an all-natural line
of yogurts that are nutritious, delicious and fun to eat. The packages include
games inside the tray for added amusement.

“At Chobani, we’re committed to living the ‘Nothing But Good’ philosophy,” said
Hamdi Ulukaya, CEO and Founder of AgroFarma, Chobani’s parent company. “We take
our role as America’s #1 Greek yogurt brand very seriously and firmly believe
good nutrition begins in childhood. We’re pleased to give parents a healthy
option for children including the fun and tastiness kids enjoy.”

The 2% Chobani Champions line will be sold in 4-oz cups to better accommodate a
child-size appetite. With all of the same nutritional benefits as adult-sized
100% natural Chobani products, each cup of Champions packs in 10% of the daily
calcium requirement with five live and active cultures including three
probiotics and two times more protein than other yogurts providing 34% of the
daily value. Champions will be offered in four delectable flavor combinations,
including StrawNana, VerryBerry and HoneyNana, as well as Chocolate.

Since the company’s debut, Chobani has steadily added to its family of products,
known for its hallmark thick and creamy texture and a wide variety of
palate-pleasing flavors. Other recent new additions include Pomegranate and
Pineapple flavors. Chobani’s Greek strained yogurts are all-natural,
gluten-free, Kosher certified and made with hormone-free milk and real fruit on
the bottom. The brand also offers 0% peach, strawberry, blueberry, vanilla,
honey and plain, as well as 2% plain Greek Yogurt.

Chobani Champions is available in four-pack multi-packs and will retail for
$3.99.

About Chobani

America’s #1 Greek Yogurt brand Chobani is committed to living the “Nothing but
Good” philosophy. That’s why all products are all-natural, gluten-free, Kosher
certified and made from hormone-free milk. Chobani offers a wide variety of
flavors to please any palate, providing two times more protein than other
yogurts, five live and active cultures, and three different strains of
probiotics. Chobani retails for MSRP $1.29/6 OZ, $3.29/16 oz and $5.99/32 oz and
is sold nationally at Whole Foods Market, Costco, and Sam’s Club along with
regional supermarkets across the United States. For more information, visit
www.chobani.com.

About AgroFarma, Inc.

AgroFarma is one of New York State’s largest dairy product manufacturers. Based
in New Berlin, N.Y, the company was founded in 2005 by Hamdi Ulukaya, a
third-generation purveyor of Mediterranean foods. Committed to social
responsibility across all platforms, AgroFarma supports natural farming
practices to preserve the environment and is committed to producing products
that are healthy, high-quality and all-natural under its two brands Chobani and
Euphrates.

Source:

Chobani