Annie’s is rolling out yogurt nationally this month, a milestone in the brand’s new era under General Mills.
The yogurt line aimed at kids is the first fresh dairy offering from Annie’s, the natural and organic food maker best known for snacks and mac and cheese. It’s also the type of product envisioned by the companies when General Mills bought Annie’s in 2014 for $820 million.
Annie’s customer surveys have long showed that yogurt could be a hit, but the company didn’t have the resources to make the product. Enter Golden Valley-based General Mills, one of the nation’s largest yogurt makers with its Yoplait brand.
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