The World Citrus Organisation Releases its First Production Forecast for the Northern Hemisphere

The preliminary Forecast is based on data from industry associations from the Mediterranean region and the United States.

Hurricane Helene: Florida Agricultural Production Losses Top $40M, UF Economists Estimate

The EIAP economists attribute the significant difference between the low and high estimates in each range to uncertainty as well as to large swaths of agricultural lands where producers experienced weak hurricane conditions and reported minimal or no losses.

Little Leaf Farms Introduces Sweet & Crispy Blend

November 19, 2024 Little Leaf Farms

Little Leaf Farms, the country’s #1 brand of packaged lettuce sustainably grown through controlled environment agriculture (CEA), is expanding its line of leafy greens with the launch of a new lettuce blend, Sweet & Crispy.

Tree Top Launches New Direct-to-Consumer e-Commerce Site

November 19, 2024 Tree Top, Inc.

The new direct-to-consumer platform continues to expand Tree Top’s consumer reach and builds upon the brand’s growing in-store distribution at retailers nationwide. From apple sauces to juices, the site allows consumers in the lower 48 states to easily browse, select and purchase Tree Top products securely online.

Fresh Produce Association of Americas (FPAA) Names Javier “JJ” Badillo as 2024 Member of the Year

With a career spanning over four decades, JJ Badillo has distinguished himself as a leader and innovator in the tomato industry. Starting in 1981 in Nogales, JJ rose through the ranks from quality control to sales, eventually becoming the Managing Member of Fresh International. His journey has also included leadership roles at companies like Meyer Tomatoes, Calavo, Delta Fresh, and Patagonia Orchards.