Eddie George Signs On To Promote NXT Nutritionals

To raise awareness of SUSTA Natural Sweetener and Healthy Diary Yogurt Smoothies when SUSTA in Kroger stores this month in the Columbus, Ohio, area, Eddie George will be making in-store appearances, local television and radio interviews.

Haagen-Dazs Brand Supports Beekeeping Campaign

February 24, 2010 Haagen-Dazs

To highlight the importance and need for more apiary enthusiasts, the Haagen-Dazs brand
announced today the focus of its Haagen-Dazs loves Honey Bees (HD loves HB)
campaign this year to help keep the hobby and the hive alive and buzzing.

Global Icons And Silk Bring Nature’s Perfect Protein Into Licensing

February 24, 2010 Silk

Silk soymilk brand and licensing and brand merchandising agency Global Icons announced
an exclusive licensing partnership to develop and leverage strategic licensing partnerships to
strengthen Silk’s brand penetration and help increase the depth of consumption
through the launch of new food categories in the refrigerated, shelf-stable and
snack aisles.

Velvet Ice Cream Adds Distribution Center In Indiana

Utica-based Velvet Ice Cream Co. has opened a distribution center in
Fort Wayne, Ind.

JD Country Milk Is The Real Thing

For the past few years Edna Schrock and her husband, Willis, had been distributing reputable milk products under the Rebekah Grace label. A few weeks ago, they started selling it under their own brand: JD Country Milk.