Penske & Cimcorp Serve Up Fresh Innovation for Bakery Fulfillment

ALPHARETTA, Ga. – Cimcorp, a leading innovator in logistics automation, announces a new collaboration with Penske Logistics (Penske) to enhance the leading third-party logistics (3PL) provider’s distribution capabilities in the bakery industry. Cimcorp will provide cutting-edge automated systems and software designed to optimize bakery order fulfillment, enabling Penske to improve processing volume, order accuracy, product freshness, and ROI for its customers.

As a reliable logistics and supply chain partner, Penske successfully services numerous companies in the food and beverage industry. Its services include warehouse labor supported by state-of-the-art labor management systems, a top-level warehouse management system that is integrated with customer systems via EDI, and material handling equipment. Seeking automated solutions to further enhance the supply chain for customers in the bakery industry, Penske selected Cimcorp for its decades of automation and industry expertise, along with its unique distribution technologies. 

Cimcorp will integrate its Warehouse Control System (WCS) and MultiPick technology to automate and optimize the flow of fresh bread and buns from the bakery to the store shelf. This collaboration demonstrates Penske’s commitment to growing its capabilities while providing the best solutions for its customers. Cimcorp’s automation will enable Penske to offer greater value through: 

  • Labor consistency
  • Processing volume growth
  • Fresh and fast distribution
  • Longer shelf-life for fresh products
  • Quality assurance
  • Guaranteed product availability
  • Streamlined distribution for direct-to-store delivery

“We are very pleased to collaborate with Cimcorp to offer a consolidated logistics solution,” explained Pete Bayer, Senior Vice President of Operations, Distribution Center Management for Penske Logistics. “This will provide the customer with immediate results, which includes improving their order accuracy, enhancing customer satisfaction, and also a reduction in the reliance of manual labor.” 

With a proven history of success, Cimcorp has optimized order fulfillment for bakeries around the world, including Martin’s Famous Pastry Shoppe, Inc.®, Fazer Bakeries, and Kwik Trip. Cimcorp’s award-winning bakery order fulfillment solution is designed to meet the unique needs of the bakery industry, helping companies improve efficiency, support food safety, reduce costs, and maximize product freshness. The solution combines buffer storage and order picking into one seamless operation to meet high throughputs with 100-percent order accuracy. The modular and flexible solution can be scaled up to accommodate seasonal demands as well as business growth, making it a future-proof choice for today’s bakeries.

“We’re thrilled to collaborate with Penske, a world-class leader in 3PL services. Our companies complement each other well across the service and distribution industries, tackling the need for human-automation interaction within those networks,” said Adam Gurga, National Manager of Grocery and Retail Partnerships at Cimcorp. “Both Penske and Cimcorp put customer success at the heart of everything we do, and our team is excited to help Penske achieve immediate and sustainable results that support customer growth well into the future.”

To learn more about Cimcorp’s bakery automation, click here.

About Penske Logistics

Penske Logistics is a Penske Transportation Solutions company headquartered in Reading, Pennsylvania. The company is a leading provider of innovative supply chain and logistics solutions. Penske offers solutions including dedicated transportation, distribution center management, lead logistics, freight management, transportation management, freight brokerage, and a comprehensive array of technologies to keep the world moving forward. Visit penskeLogistics.com to learn more.

About Cimcorp

Cimcorp Group has been simplifying material flows since 1975. As a global system integrator, Cimcorp improves its customers profitability by offering unique solutions for automation that run with easy-to-use software and are backed by lifetime services that ensure success for customers in grocery retail and the tire industry. Cimcorp’s solutions are helping customers succeed in their markets, today and tomorrow. Backed by a worldwide network of offices and partners, and as a member of Murata Machinery Ltd., one of the world’s largest logistics automation suppliers – Cimcorp offers local support globally. For more information, visit www.cimcorp.com