One of the top-rated speakers at ABA’s Convention, Retail Insights Thought Leader Todd Hale is returning to ABA for an exclusive mid-year update webinar. Taking place on October 14, 2pm ET, Todd will take another deep dive into the baked goods category’s strength and identify opportunities for ABA members to accelerate growth to keep baked goods as the number one retail driver.
What new information will he discuss?
- Retail Landscape & Performance: Consumer-packaged-goods retail channels driving the greatest growth across the store and within the bakery category.
- What’s Selling: Bakery category deep dive with a review of the top selling and fastest growing categories within fresh, refrigerated and frozen bakery segments.
- Winning the Occasion: Examine the top selling and fastest growing complementary categories to illustrate recipe ideas as well as cross-merchandising opportunities.
- Digital Retailing & Digital Shopping: New research from Nielsen related to current and future consumer use of digital shopping and digital shopping tools.
To read the rest of the story, please go to: American Bakers Association
