SAN DIEGO, CA – Nana's Cookie Company, bakers of individually wrapped gluten free cookies, today announced a partnership with Universal Partnerships & Licensing to feature the Curious George character on packaging and in-store signage.
Between August 23, 2010 and December 17, 2010 consumers have the opportunity to receive a free Curious George 2: Follow That Monkey! DVD or a Curious George Matching Game from I Can Do That! Games, with the purchase of specially marked Nana's Cookie Company Cookie Bars, while supplies last.
To receive a free DVD of the hit movie Curious George 2: Follow That Monkey!, simply purchase six (6) boxes of Nana's Cookie Company Cookie Bars, cut out the UPC codes and send them to the address listed on the box. To receive a free Curious George Matching Game, three (3) UPC codes are required. The Cookie Bars included in this limited-time promotion, which will be marked with Curious George images, are:
Apple & Oats
Fudgy Wudgy
Chocolate Chippy
Gluten Free Nana Banana
Gluten Free Chocolate Munch
Gluten Free Berry Vanilla
These specially marked Nana's will be available at fine food stores across the country, including Ralphs, Whole Foods, Mother's Markets, Henry's and several independent markets.
In addition to free Curious George goodies, parents and children can visit both www.nanascookiecompany.com/Section/Curious_George and curiousgeorge.com to play fun, educational, and interactive Curious George games. Stores that are currently stocking the specially marked Nana's Cookie Company products can be found online as well.
Each of Nana's Cookie Company's products are individually wrapped, sweetened with natural fruit juice, and never contain dairy, cholesterol, eggs, hydrogenated oils, or trans-fat. The facilities and products have been certified "gluten free" by the Gluten Intolerance Group.
About Curious George
Curious George was first published by Houghton Mifflin in 1941 and for 70 years he has been capturing the hearts and minds of readers young and old throughout the world. All the Curious George books, including the seven original stories by Margret and Hans Rey, have sold over 60 million copies. So popular that his original story has never been out of print, George has become one of the most beloved and most recognizable characters from children's literature. In addition to the numerous books about his mischievous adventures, Curious George stars in the Emmy®-award winning PBS KIDS television series, Curious George, and has also starred in two full-length movies, Curious George and Curious George 2: Follow That Monkey!. For more information, visit www.curiousgeorge.com.
About Universal Partnerships & Licensing
UP&L oversees Universal's consumer product licensing, film and home entertainment promotions, and all corporate alliances for Universal's theatrical, home entertainment, theme parks, and stage productions. This dedicated division is also responsible for monetizing the studio's vast library of films and characters through licensing, branding, and marketing opportunities. UP&L is part of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% owned by Vivendi.
About Universal Home Entertainment
Universal Home Entertainment is a unit of Universal Pictures, a division of Universal Studios (www.universalstudios.com). Universal Studios is a part of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% owned by Vivendi.
About Curious George Matching Game
A fun game of picture matching with Curious George and friends!
It's the classic game of matching and memory — now featuring everybody's favorite monkey! Flip over two tiles to find colorful pictures of Curious George and his friends. Did you find a match? If so, keep them in your scoring pile and take another turn. If not, turn them back over — but try to remember what pictures they had for later in the game. Collect the most pairs to win! Ages 3 and up.
About I Can Do That! Games™
I Can Do That! Games foster self-confidence by giving kids a chance to discover what they can do. Favorite Dr. Seuss, Curious George, and Richard Scarry characters come to life — challenging kids to run, slide, hide, seek, sort, explore — and more! By engaging kids physically, socially, and creatively, I Can Do That! Games provide endless hours of fun for the whole family.
Founded in 2007, the Seattle-based game company has won more than 50 of the industry's top honors, including Parents' Choice Gold awards, Oppenheim Toy Portfolio Gold and Platinum awards, National Parenting Center Seal of Approval awards, and two-time finalist nominations for the coveted Toy Industry Association Toy of the Year (T.O.T.Y.) award in the Games category.
I Can Do That! Games can be found in mass and specialty retail outlets nationwide. To learn more, visit www.icandothatgames.com.
Houghton Mifflin Harcourt Publishing Company
Boston-based Houghton Mifflin Harcourt Publishing Company is a global education leader and the world's largest publisher of educational materials for pre-K-12 schools. The Company publishes a comprehensive set of best-in-class educational solutions, ranging from research-based textbook programs to instructional technology to standards-based assessments for students and educators. The Company also publishes an extensive line of reference works and award-winning literature for adults and young readers. With origins dating back to 1832, Houghton Mifflin Harcourt combines its tradition of excellence with a commitment to innovation. To learn more about Houghton Mifflin Harcourt, visit www.hmhpub.com.
About Nana's Cookie Company
Launched in 1992, Nana's Cookie Company's products are made exclusively from all-natural, wholesome ingredients, while ensuring an irresistibly delicious taste. All of Nana's Cookie's contain no refined sugar, no dairy, no cholesterol, no eggs, no hydrogenated oils, and no trans-fat. In addition to these basic "No's," Nana's Cookie Company has no competition. Its recipes for No Wheat and No Gluten cookies are a delicious snack for those with special dietary needs. Nana's Cookies are Kosher certified K of K Pas Yisroel. For more information about the company and its products, visit www.nanascookiecompany.com.
Curious George and related characters, created by Margret and H. A. Rey, are copyrighted and trademarked by Houghton Mifflin Harcourt Publishing Company and used under license. Licensed by Universal Studios Licensing LLLP. All rights reserved.
Source: Nana's Cookie Company