MADISON, Wis. — This Father's Day, give Dad a present that will get him fired up – the prestigious title of the Oscar Mayer Bacon Sizzling Dad via a contest on Facebook.com/OscarMayer. Along with the title, one lucky dad will also receive $5,000 cash and a year's supply of delicious Oscar Mayer Bacon.*
Think someone you know has what it takes? Enter at Facebook.com/OscarMayer from May 17 – June 4, 2010 to upload a photo and caption of 50 words or less that expresses why Dad is essential to your family. Entries should be short and sweet (sappy is okay, too). A panel of judges will evaluate the entries based on the following criteria: relevance to the theme; creativity and originality; and overall emotional impact of the photograph and caption.
"Great-tasting bacon is at the table of memorable moments every day, especially for family holidays like Father's Day," said Brand Manager J.P. Bittencourt. "We're excited to pay tribute to Dads everywhere who we know are as important to the family as bacon is to breakfast."
The Oscar Mayer Bacon Sizzling Dad will be announced just in time for Father's Day, which is Sunday, June 20. It doesn't get better than $5,000 and a year's supply of Oscar Mayer Bacon: carefully selected, hand-trimmed and naturally hardwood smoked for hours. It's a perfect fit to help celebrate those memorable moments that Dad creates for his family.
And, the best part is that it's all for a good cause. For every entry, one pound of food will be donated to Feeding America as part of the Oscar Mayer Good Mood Mission campaign to give 3 million pounds to the nation's leading domestic hunger-relief organization.
*Awarded as twenty free coupons.
ABOUT KRAFT FOODS INC.
With annual revenues of approximately $48 billion, Kraft Foods is a global powerhouse in snacks, confectionery and quick meals. The company is the world's second largest food company, making delicious products for billions of consumers in more than 160 countries. The portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gum; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats. Approximately 70 brands generate annual revenues of more than $100 million. Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.
Source: Oscar Mayer