CINCINNATI – The Kroger Co. (NYSE: KR) announced today it will introduce its new and exciting Scan, Bag, Go shopping technology in 18 operating divisions, making the service available this year to customers at 400 stores.
"With every new product, service and technology integration, Kroger is redefining the customer experience and reimagining the store of the future," said Chris Hjelm, Kroger's executive vice president and chief information officer. "After testing Scan, Bag, Go in several locations, we are bringing this transformative technology to new stores across the country through Restock Kroger."
Kroger's in-house research and development team invented and built the Scan, Bag, Go technology. Scan, Bag, Go allows customers to use a wireless handheld scanner or the Scan, Bag, Go app on their personal device to scan and bag products as they shop for a quicker, seamless checkout experience.
Scan, Bag, Go helps to create a personalized experience for customers throughout their shopping trip, allowing them to view and download digital coupons, keep a running total of their order, and view the current week's sales ad.
Scan, Bag, Go customers currently visit a store's self-checkout area to provide payment. Customers will soon have the ability to provide payment directly through the app, allowing shoppers to exit the store even quicker.
"Many of our customers have adopted this convenient new technology and responded favorably to the seamless checkout experience," Mr. Hjelm added. "Scan, Bag, Go is one more choice, like ClickList, that Kroger provides so customers can choose when and how they want to shop with us."
By the end of the year, Scan, Bag, Go will be available at select locations in the following divisions: Atlanta; Central; Cincinnati; Columbus; Dallas; Delta; Dillons; Fred Meyer; Fry's; Houston; King Soopers; Louisville; Michigan; Mid-Atlantic; Nashville; Ralphs; Smith's; and QFC.
"The installation of Scan, Bag, Go is a collaboration between the Kroger operations and tech teams that allows us to accelerate the adoption of new technologies in our stores," said Mary Ellen Adcock, Kroger's group vice president of retail operations. "We are always excited to execute innovative ideas that benefit our customers' shopping experiences."
Scan, Bag, Go will be offered as an option alongside traditional checkout lanes staffed by friendly associates, self-checkout, online ordering, curbside pickup, and home delivery in select cities.
At The Kroger Co., we are dedicated to our purpose: to Feed the Human Spirit™. We are 453,000 associates who serve nearly nine million customers every day in 2,793 retail food stores under a variety of local banner names in 35 states and the District of Columbia. Our Family of Companies operates an expanding ClickList offering – a personalized order online service – in addition to 2,258 pharmacies, 783 convenience stores, 307 fine jewelry stores, 222 retail health clinics, 1,472 supermarket fuel centers and 38 food production plants in the United States. Our Company has been recognized as one of America's most generous companies for our support of more than 100 Feeding America food bank partners, breast cancer research and awareness, the military and their families, and more than 145,000 community organizations including schools. As a leader in supplier diversity, we are a proud member of the Billion Dollar Roundtable.
Source: The Kroger Co.