In today’s ever-changing world, consumers rely on tradition and routine. And that's exactly why classics will always remain a popular staple in the baked goods industry. Even so, more than 60% of consumers still expect more food innovation in the future. Time to capitalise on your classics, by taking them to the next level. These 7 practical tips will get you started!
Shareable dishes
More and more consumers prefer sharing dishes. Not only is this a great way to connect but it also gives them the opportunity to enjoy a wider variety of tastes. Take, for example, the mix & match tartelette. It allows you to provide endless variation while keeping each tartelette the same triangular shape and size. Consumers are free to mix & match as they please. You can sell the tartelette in any quantity, and in a wide range of custom flavours.
Seasonal sensations
Make use of what the season has to offer. Instead of suggesting a traditional apple pie in the winter, opt for a pie with poached pears or pastry with tangerines in the winter. You may want to turn to the less- used, and so-called 'forgotten' fruits, varieties to help consumers relive the nostalgic tastes of the pastbygone days. Why not replace the plums in your tarte Tatin with quinces, to make it unexpectedly delicious? Fruits in season are abundantly available and competitively priced. A win-win situation for you and your customer!
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