Anaheim, Calif. – They say the proof is in the pudding – an old proverb referencing the necessity of personal experiences. By using PEAKfresh® packaging films for shipments, floral grower-shipper The Sun Valley Group learned firsthand that the proof was not only in the pudding – but also in the reduction of wasted pudding, a critical statistic to any perishable consumer goods business operator.
Constantly striving to provide customers with the highest-quality product, a reputation The Sun Valley Group takes seriously, the Arcata, Calif.-based floral grower tried Modified Atmosphere Packaging (MAP) films by PEAKfresh® at the recommendation of a colleague. After several test runs with varying flower varieties, Sun Valley concluded that PEAKfresh® was a justifiable cost due to increased customer satisfaction, prolonging of fresh-cut flower life and a reduction of shrink.
“PEAKfresh® showed unwavering confidence and support while we completed several successful test runs before fully committing to the implementation of their product within our shipping business model,” said Rodi Groot, Sun Pacific bouquet manager and Oxnard warehouse manager for The Sun Valley Group. “Using the PEAKfresh® MAP films, a first for Sun Valley, has had tremendous value for our operation – helping preserve our floral products’ freshness and quality appearance while extending the storage and shipping life of each flower, thus reducing waste.”
“Our packaging technology works beautifully with the shipping of floral products,” said Greg Ganzerla, president of PEAKfresh® USA. “The Sun Valley Group has found a profitable business solution for two significant floral industry woes – simply by adding a packaging film to selected shipments.”
For the last 10 years and growing, PEAKfresh® continues to offer easy and practical solutions that help produce and floral industry companies become more sustainable financially and environmentally. Through its manufacturing and supply of specialty MAP films and related products, PEAKfresh® helps some of the industry’s leading growers/shippers, packers and exporters adopt more socially responsible and sustainable business solutions.
Based on proprietary mineral technology embedded in their film, PEAKfresh’s products – carton liners, bulk bin liners, sheeting and pallet covers – naturally remove ethylene gas given off by packaged produce that causes and promotes decay. PEAKfresh® products protect fruits, vegetables and flowers from ethylene gas and other exposure during long shipping and storage periods, while ensuring that the shipped produce arrives at its destination fresh and safe. In addition to removing ethylene, the PEAKfresh® technology also supplies an anti-fog treatment to reduce moisture levels and draws condensation onto the film, inhibiting mold and bacteria growth and preserving the appearance of flowers. PEAKfresh’s sustainable business approach is a win-win for all involved parties – produce and flower suppliers, retailers and consumers.
PEAKfresh® currently has six commercial products including carton liners for long-distance shipping; bulk bin liners and pallet covers; an iceless broccoli packaging (also works great for green onions, carrots and radishes); Duo Bags for Fresh Herbs; and, Flower Sheets and Bags. All PEAKfresh® products are recyclable and certified to be in compliance with the Biological Farmers of Australia standards.
For more information, visit www.peakfreshusa.com http://www.peakfreshusa.com
Source: PEAKfresh
