Whole Foods’ customers are checking out — and they’re bringing their business elsewhere.
According to Barclays analysts, the organic purveyor and supermarket chain has lost about 14 million of its customers over the last 18 months.
"The magnitude of the traffic declines … is staggering," said Barclays.
Analysts also posit that many of those same customers are now getting their organic fix at a more conventional food store: namely, Kroger.
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