CEDAR KNOLLS, N.J. — Eggland's Best (EB) is honored to continue its support in the fight to end breast cancer with a two year partnership extension with Susan G. Komen® that includes a $100,000 donation, regardless of sales from 2017-2018. 2017 will mark the eighth year of Eggland's Best's commitment to helping fund Komen's mission to save lives by meeting the most critical needs in our communities and investing in breakthrough research to prevent and cure breast cancer.
"We are thrilled to continue our ongoing partnership with Eggland's Best," said Christina Alford, Komen SVP of Development. "In 2016, more than 246,000 cases of invasive breast cancer will be diagnosed in women and 2,600 in men; partners like Eggland's Best play a huge role in helping to fund lifesaving research and community programs which ultimately save lives."
In an effort to heighten awareness and encourage action from millions of consumers in the fight against breast cancer, Eggland's Best's red EB-stamped eggs are changed to pink with the addition of the signature Susan G. Komen® running ribbon during each October, National Breast Cancer Awareness Month. During this time, EB eggs also come in special pink packaging.
"We are excited to extend our partnership with Susan G. Komen® for an additional two years to help in the fight against a disease that affects hundreds of thousands people each year," said Charlie Lanktree, President and CEO of Eggland's Best. "We are committed to making an impact with the goal of saving lives, just like we are committed to providing consumers a better egg that provides better nutrition, better taste, and better freshness."
Compared to ordinary eggs, Eggland's Best eggs contain five times more vitamin D, 25 percent less saturated fat, more than double the Omega-3s, ten times more vitamin E and three times more vitamin B12. Eggland's Best's elevated nutritional profile is due to its proprietary all-vegetarian hen feed that contains healthy grains, canola oil and a wholesome supplement of rice bran, alfalfa, sea kelp and Vitamin E. In addition, independent testing has revealed that Eggland's Best eggs have stronger shells than ordinary eggs, which leads to less breakage and helps them stay fresher longer than ordinary eggs.
For more information or recipe ideas, visit www.egglandsbest.com.
About Eggland's Best Eggs
Eggland's Best (EB) is the No. 1 branded egg in the U.S. and is an excellent source of Vitamins D, B12, and E, and a good source of Vitamin B5 and Riboflavin. EB eggs have five times more Vitamin D, more than double the Omega-3, 10 times more Vitamin E and 25 percent less saturated fat than ordinary eggs. Independent testing has also confirmed that Eggland's Best eggs stay fresher longer than ordinary eggs.
The distinctive "EB" stamp on the shell assures consumers and food service customers that the eggs meet the highest production and safety standards. Eggland's Best was voted "America's Most Trusted Egg Brand" by American shoppers in the 2016 BrandSpark Most Trusted Awards, "America's Most Recommended™ Eggs" by women in the 2016 Women's Choice Awards, and has received numerous awards from Prevention Magazine, Men's Health, Men's Fitness, Taste of Home, Women's Health, and many others.
In 2014, Eggland's Best was also awarded "Product of the Year" in the egg category by Product of the Year USA. Eggland's Best's hens are fed a strictly controlled, proprietary, high-quality all-vegetarian diet, which results in a better tasting, more nutritious egg that stays fresher longer. EB eggs are available in large, extra-large, jumbo, cage free, organic, hard-cooked, cage free hard-cooked, liquid egg whites, and are certified Kosher. For more information, visit www.egglandsbest.com.
About Susan G. Komen®
Susan G. Komen is the world's largest breast cancer organization, funding more breast cancer research than any other nonprofit outside of the federal government while providing real-time help to those facing the disease. Since its founding in 1982, Komen has funded more than $920 million in research and provided more than $2 billion in funding to screening, education, treatment and psychosocial support programs serving millions of people in more than 30 countries worldwide. Komen was founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy's life. Visit komen.org or call 1-877 GO KOMEN. Connect with us on social at ww5.komen.org/social.
Source: Eggland's Best
