Orlando, FL – This holiday season, Produce for Kids will donate one meal* to Feeding America for every new like on the Produce for Kids Facebook and Instagram pages, up to 55,000 meals, during their first Holiday Meal Drive. The all-digital program launches today and will run through Dec. 31.
“Holiday celebrations this time of year revolve around families and friends gathering at the dinner table. Unfortunately, not every family in the U.S. is able to have the bountiful food that many of us enjoy,” said Trish James, vice president of Produce for Kids. “We wanted to ensure we are doing everything we can to make a positive impact for families this time of year.”
In addition to the Holiday Meal Drive, Produce for Kids will be sharing healthy holiday recipes throughout the season and will host two Twitter parties that will focus on healthy holiday meals and drive new likes to the Facebook and Instagram pages.
“We will be calling on our current fans, partners, blog contributors and our registered dietitians to help us drive meals through social shares and messaging,” continued James. “It will be a team effort, but we know we work with a fan base of people who are just as passionate as we are about giving back.”
In addition to the Holiday Meal Drive, Produce for Kids will continue to promote the sale of Healthy Family Classics 50 Registered Dietitian-Approved Recipes from Our Kitchen to Yours cookbook through the holidays. One hundred percent of the proceeds from the cookbook are donated to Feeding America in support of programs that benefit children and families.
According to the USDA, one in eight people in the U.S. struggle with hunger. Since 2002, Produce for Kids has raised $5.9 million for children and families in need, with more than $408,000 of those funds supporting Feeding America in the past three years. Feeding America is the nation’s largest hunger-relief organization and provides food to more than 46 million Americans each year.
Produce for Kids was recently recognized, along with 22 other companies, as a Feeding America Guiding Partner, and will be recognized on the Feeding America website and through other promotional opportunities with the organization in 2017.
For more information on the Holiday Meal Drive visit produceforkids.com.
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*According to Feeding America® 11 meals is equal to $1. Produce for Kids will donate up to 55,000 meals during the timeframe of Nov. 1 – Dec. 31, 2016.
About Produce for Kids®
Produce for Kids® is a philanthropically based organization that brings the produce industry together to educate consumers about healthy eating with fresh produce and raises funds for local children’s non-profit organizations. Since its creation in 2002 by Shuman Produce Inc., Produce for Kids has raised more than $5.9 million to benefit children and families. To learn more about Produce for Kids and healthy eating, visit www.produceforkids.com, Facebook, Twitter, Pinterest or Instagram.
About Feeding America®
Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
Source: Produce for Kids®
